Crafted from 100% beaver fur felt, the Lucky Cowboy Heritage is a tribute to legacy and the enduring art of craftsmanship. With a velvety texture, remarkable resilience, and timeless silhouette, it’s built to weather time beautifully, softening, shaping, and telling stories with every wear.

The Heritage speaks to tradition and intention, a nod to the spirit of the West and the stories that shape us. Designed to be lived in and passed down, it embodies the idea that true quality only deepens with time.

The Heritage Collection includes professional shaping and a curated selection of personalized details. While luxe additions are available for purchase, most customization elements are already included, ensuring your hat feels truly your own.

Crafted from 100% rabbit fur felt, the Lucky Cowboy Classic is made for those who find magic in the in-between, the moments that shape the journey. Striking the perfect balance of rugged character and refined elegance, this hat is for those who lead with confidence and embrace the road less traveled.

The Classic Collection includes professional shaping and a curated selection of personalized details. While luxe additions are available for purchase, most customization elements are already included, ensuring your hat feels truly your own.

As an official Stetson retailer, Lucky Cowboy is proud to share a handpicked collection of Stetson hats in classic styles and timeless colors—each one carrying the legendary spirit of the American West.

Handcrafted in Texas and passed through the skilled hands of more than 100 artisans, every Stetson is a testament to tradition, authenticity, and enduring quality. Made with premium materials, these hats are built not only to last a lifetime, but to be truly lived in.

Whether you’re chasing adventure or elevating your everyday style, there’s a Stetson ready to be part of your story.

Hats begin at $360, with à la carte customization available.